22 Millon Strong Tour
Food is Medicine.
Medicine is food.
Chronic degenerative diseases do not have to be a life sentence. People can overcome their illnesses, get off their medications, reclaim their lives, and realizes the innate human potential that they were born with.
Our Mission
To educate 22 million people on reversing their chronic disease
using FOOD AS MEDICINE by the year 2030.
“I spend hours and hours and hours combing through medical literature, learning about food as medicine, and I feel incredibly hopeful that there's an actual solution to this chronic disease epidemic.”
Nicolette Richer
22 Million Strong is a decade-long initiative with the intention of educating 22 million people from all over the world on how to reverse their chronic disease using food as medicine.
In the summer of 2021, Nicolette traversed 3,200 km across British Columbia, connecting with many along the way. Accompanied by Inlight Films, the makings of her two-part film series began, following her as she recounts what’s fuelled her passion for using food as medicine and what’s driven her to turn that passion into a calling to change lives and change the world.
Nicolette is gearing up to ride and run across Canada, set to take off in the summer of 2023. With a goal of completing 7,200 km, she plans on connecting with BIPOC communities across the country to uncover the barriers to accessing clean, real, fresh, whole foods and educate on how to reverse chronic disease using food as medicine. Nicolette and her team intend to work with the communities to implement co-created solutions that will lead to chronic disease reversal, food sovereignty, and economic development.